Applies to: Agencies looking for clients
How do I find clients for my AI agency?
It is much easier when people come to you than when you cold call, so put yourself in a position where people find you. Votel recommends these approaches, covered on the getting clients day of the 5 Day Challenge.
Free traffic, paid with your time: put the visitor ID on your website; post on social media consistently; be active in groups and communities where your ideal clients are, adding value and helping so people see you as the expert; set up a lead magnet; prospect with MCP tools connected to the AI assistant; write Reddit and LinkedIn content (important for being cited in AI search results); build a LinkedIn network and post asking whether, for example, any HVAC companies want more leads; network locally and demo your AI agent live from your phone; email your leads with email agents; and use outbound calling for people who opted in.
Paid traffic: Facebook ads are the quickest way to get results.
Target businesses that already buy or generate leads, for example from lead marketplaces, rather than a startup or a business with no leads. Most of them have no automation set up, so there are easy wins. Even a simple text message sent as soon as a lead comes in can make a huge difference in conversion rates, and Votel can automate that inbound handling so it is hands off.
Tips: when you help one client, turn it into several pieces of content (the story, what the AI created, the client's reaction). Remember it is a speed to lead business: contact new leads as quickly as possible by automated email, SMS or AI calling. Keep your AI agent's phone number saved on your phone so you can call it, put it on speaker and give a live demo anywhere you meet a business owner who misses calls.