Is the white label plan worth it if I manage everything for my clients myself?

The biggest difference is the white label itself. If you service clients yourself and do not need white label or rebilling usage with a markup, the Professional Plan ($97 a month or $970 a year) may be enough. It includes 5 sub-accounts.

The Founders Plan ($297 a month or $2,970 a year) includes unlimited sub-accounts, white label, rebilling with markup, and $297 of AI assistant credit every month. If you plan to bring on many clients, for example 50, the Founders Plan is how you get unlimited sub-accounts.