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Applies to: Agencies setting SaaS plan prices

What is the lowest price I can charge for a SaaS plan?

There is a minimum advertised price (MAP pricing) of $97 a month. The plan you sell needs something you charge for that is at least $97 a month.

Votel does not recommend selling at $97. It undercuts the value you deliver and makes support hard: if 50 clients pay you $97, you are supporting 50 clients and may not have the money to hire support. Build the offer around the outcome you deliver and price it on that value.

Updated October 21, 2026More in White Label & SaaSAll FAQs